Sharing Your Message on a Shoestring

In this workshop, we will examine tactics for creating marketing plans, how to properly craft and distribute press releases and public service announcements, and meaningful media relations and how to maintain them. We will also touch on how social networking such as Facebook, Twitter, and blogs are changing how nonprofits communicate now and in the future.

This session will go from the basics in nonprofit marketing to some of the most cutting edge technologies, all while focusing on the bottom line. These techniques are relatively free or extremely low cost for your agency.

When: Friday, June 11, 9:00 AM - Noon (EDT)
Where: Logan Center, 2505 E. Jefferson Blvd., South Bend, IN
Presenter: Laura Edwards, Development Officer, Purdue University
Cost: $30

Donor Cultivation

Most organizations spend a good deal of time creating standardized messages requesting support for their mission. These messages are important and are great for publications like annual reports and standardized campaign literature; however, they are just the first step to building your donor base.

In this workshop we will explore some of the next steps in donor cultivation:

• Matching fund raising strategy with donor groups
• Building ongoing relationships with your top 30% of donors
• Discovering where your donor's passion and your organization's mission meet
• Preparing for personal meetings with donors - increasing donor satisfaction

When: Monday, June 21, 9:00 AM - Noon (EDT)
Where: North Adams School's Conference Center, 625 Stadium Drive, Decatur, IN
Presenter: Kim Johnson, INRN Northern Regional Director
Sponsor: United Way of Adams County
Cost: $25

Contact Kim Johnson at the Indiana Nonprofit Resource Network for more information.

Online Registration

Northern Region Nonprofit Library